BLUE PAD / CASE STUDY / HOSPITALITY / GAMING
Complete gamer theming for Magic Games Hotel in Oropesa del Mar
A complete hospitality transformation: rooms, common areas, lighting, gaming stations, memorabilia and permanent activities turn the hotel into a gaming experience lived throughout the entire stay.
- Client
- Magic Hotel Group · Magic World
- Format
- Complete theming · 4★ gamer hotel
- Type
- Hospitality · Theming · Gaming · Permanent Experience
- Partners
- MPE · Magic Hotel Group
Challenge, solution, Blue Pad role and scale
- Challenge
- Design a hospitality concept capable of taking gaming beyond a console room and making it part of the architecture, the guest room, circulation, entertainment programme and identity of the hotel.
- Solution
- The project uses videogames as a theming system: LED lighting, neon, interactive elements, demo units, arcade and retro zones, memorabilia and rooms that switch modes to turn the whole property into an experience.
