BLUE PAD / CASE STUDY / GAMING FAIR
Two editions of a videogame and digital entertainment fair at firaReus
Mr Game turned firaReus into a large space for play, competition and digital culture across two consecutive editions, combining videogames, eSports, simulation, virtual reality, arcade, learning and activities for broad audiences.
- Client
- Mr Game
- Format
- 2 editions · videogame and digital entertainment fair
- Type
- Fair · Gaming · eSports · Digital Entertainment
- Partners
- Vima Events · firaReus
Challenge, solution, Blue Pad role and scale
- Challenge
- Create a live event in Reus capable of bringing together the gaming community, families, competitive players and technology audiences around an accessible, highly participatory format.
- Solution
- The format combined dozens of titles and experiences across console areas, PC Gaming, simulators, virtual reality, arcade, eSports, indie, learning and family activities, turning the visit into a continuous journey through play.
