BLUE PAD / CASE STUDY / MUSIC × GAMING
Gaming, music and learning tour with Los 40 Principales
A family-oriented format mixing gaming, music activities, talks and workshops into a digital-entertainment event with its own identity.
- Client
- Los 40 Principales
- Format
- Event tour
- Type
- Music · Gaming · Education
Challenge, solution, Blue Pad role and scale
- Challenge
- Combine the reach of music with gaming participation and an educational layer to broaden the event's value.
- Solution
- YouWin combines gaming zones, music activities and learning content in a replicable format for different cities.
